Ecommerce companies recently reported in Adobe’s survey, that they are considering the following enhancements within the coming year.
- Lifestyle imagery/photos 38%
- Alternative images 36%
- Audio or animation 31%
- Zoom 27%
- Search landing pages 24%
- Catalogs & circulars 24%
- Microsites/brand boutiques 24%
- Videos 23%
- Color swatching/colorizing 22%
- Quick looks & rollover views 21%
97% of respondents said they’d be conducting a customer experience analysis this year.