Credit where due, I was browsing http://www.notorious-rob.com/ and came across this graphic that Rob found in @issue: the online journal of business & design (why had I not found this magazine before!). Turns out they’re citing it from a book that’s coming out by Marty Neumeier, who has delivered some very interesting presentations before.
Anyhow, this graphic seeks to compare the different disciplines of “wooing a customer”. Hilarious:
Besides this, I did happen upon a great video that encompasses many of the strategic marketing shifts, a’ la Marty Neumeier:
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